Send out a personalized pre-survey notification email before releasing a survey to get the highest possible clicks and responses.



Directions

  1. Plan on sending the pre-survey invitation email at least week before sending out your survey.

  2. Start by drafting your email using some example templates from our gallery. Click here to see the examples. All the templates are downloadable and ready to use! Here is an example of an email template:




  3. What should the email contain?

    • Make sure to personalize the text with your recipient’s name.
    • Get straight to the point and make the objective of the email very clear.
    • Make sure to communicate how quickly one can complete the survey by adding something like “This short survey will only take a few minutes to complete.”
    • Emphasize that their feedback matters.
    • Personalize the survey invitation by sending it using a human sender name, preferably a C-Suite member for maximum impact.
    • You can also go the extra mile by including a video in these emails to humanize the message.
    • Always say thank you.